Sumire, pronounced “Soo-mee-ray,” is the name of a Japanese flower, and like the petals of a flower, these lenses are most beautiful when fully opened. Once you open up the aperture on this lens all of the way, you get a little bit of a different effect. At NAB 2019, the PVC team stopped by the Canon booth to discuss how these lenses can achieve a different look, where the beauty comes in, how the lenses enable real creative control and much more. See all of PVC’s NAB 2019 coverage The post NAB 2019: Canon Sumire appeared first on ProVideo Coalition.
